/tags/charity-marketing/Recent content in Charity Marketing on Alireza ShiasiSource Themes academia (https://sourcethemes.com/academic/)en-usalir.shiasi@gmail.comalir.shiasi@gmail.comCopyright &copy; {year}Wed, 05 Nov 2025 08:00:00 +0000/talk/charity-and-social-marketing/Wed, 05 Nov 2025 08:00:00 +0000alir.shiasi@gmail.com/talk/charity-and-social-marketing/<h2 id="workshop-overview">Workshop Overview</h2> <p>Invited by the Tehran Chamber of Commerce, Industries, Mines and Agriculture, I delivered an educational workshop for representatives of selected charitable organizations. The session focused on understanding marketing in charitable and nonprofit contexts, combining conceptual discussions with practical work on the strategic challenges faced by these organizations.</p> <figure> <img src="featured.webp" alt="Tehran Chamber of Commerce Industries Mines and Agriculture Workshop, Charity Marketing, Alireza Shiasi" width="750px" > </figure> <h2 id="topics-and-discussions">Topics and Discussions</h2> <p><strong>Understanding Different Marketing Approaches</strong></p> <p>Exploring the concepts and distinctions between commercial marketing, social marketing, and charity marketing, with a focus on their different purposes, approaches, audiences, and applications.</p> <p><strong>Mechanisms of Charitable Action</strong></p> <p>Discussing the factors and mechanisms that encourage individuals to engage in charitable activities, contribute to social causes, and take action for the benefit of others.</p> <p><strong>Strategic Thinking in Charitable Organizations</strong></p> <p>Examining the role of marketing strategy in helping charities and NGOs clarify their objectives, understand their audiences, engage stakeholders, and approach their activities more strategically.</p> <p><strong>Discussion and Practical Engagement</strong></p> <p>Connecting the concepts to the experiences and challenges of participating organizations through interactive discussions and practical workshop activities.</p> <h2 id="workshop-details">Workshop Details</h2> <ul> <li><strong>Organizer:</strong> Tehran Chamber of Commerce, Industries, Mines and Agriculture</li> <li><strong>Role:</strong> Invited Instructor &amp; Workshop Facilitator</li> <li><strong>Participants:</strong> Representatives of selected charitable organizations</li> <li><strong>Location:</strong> Tehran, Iran</li> <li><strong>Format:</strong> Educational workshop, conceptual discussions, and practical activities</li> </ul> <div class="alert alert-note"> <div> The link to the <strong>Workshop&rsquo;s Slides</strong> is below. </div> </div> <div class="btn-links custom-links"> <a class="btn btn-outline-primary my-1 mr-1" href="/docs/Charity_and_Social_Marketing-Alireza_Shiasi-Tehran_chamber_of_commerce.pdf" target="_blank" rel="noopener noreferrer" >Slides: Charity and Social Marketing Workshop for NGOs</a> </div>